Sister Schubert Barnes
Business | Faith | Motivational
Sister often sets the pace at her bakeries in Luverne, Alabama, Saraland, Alabama and Horse Cave, Kentucky and rolls, over 9 million each day, bake in the revolving ovens at Sister Schubert’s Homemade Rolls. Almost every phase of production is state of the art, from “the line,” where each roll is hand-formed and placed into Sister’s signature round pans, to the proofing room, with it’s precisely controlled temperature and humidity, to the icy blast freezers. But not so long ago, in 1989, Sister Schubert baked these famous rolls in the kitchen of her home in Troy, Alabama, only for her family and friends.
In September of 2000, Sister sold the stock in her company to Lancaster Colony, a specialty foods corporation in Columbus, Ohio, whose broad marketing system has propelled Sister Schubert’s Rolls into normal brand status. Still hands-on executive at the mega-bakery, Sister credits her family, her employees and her faith for her phenomenal growth, but those who work with her will tell you that her tireless enthusiasm for excellence in her product is at the heart of her success.
Today, the 80,000 square foot bakery ships to thousands of stores across America. In addition to the original Parkerhouse Roll, Sister’s product line has grown to include Cinnamon, Blueberry Cream Cheese, Orange, Sausage and Dinner Rolls as well as new Pretzel rolls. The company has a growing Retail Sales Department, which offers fancy gift boxes and other gift items including Sister’s own cookbook, marketed on-line at www.sisterschuberts.com. New in 2005, Sister Schubert’s produces specialty food service rolls for Chick-Fil-A and other national restaurant chains.
Sister Schubert Barnes is honored to serve as Culinary Ambassador for the State of Alabama, and in addition to serving on the Board of Directors of the Alabama Women’s Hall of Fame, she serves Auburn University as a Visiting Executive in the Lowder School of Business, as a member of the Women’s Philanthropy Board and a member of the Dean’s Board of School of Human Sciences. Sister also serves on the board of the Barnes Family Foundation as its President.
Sister is at home in Andalusia, Alabama, with husband George and son Evans who is eighteen and adopted son Alex who is twelve. Daughter Charlotte is pursuing a career in Medical Sales and Sister proudly notes that daughter Chrissie is now the Director of the Chamber of Commerce in Andalusia, AL
- “Rise to the Occasion”